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I am my brand: how to build your brand without apology

Book Cover
Average Rating
Publisher:
Bloomsbury Business,
Pub. Date:
2020.
Language:
English
Description

Dynamic female brand builder Kubi Springer offers essential advice on how to develop and attain personal brand success. Kubi Springer has worked with some of the biggest brands in the world including Nike, L'Oreal, Blackberry, MTV, Justin Timberlake, Rolls Royce Motor Cars and Aston Martin. In I Am My Brand, she lays out a toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. Kubi explores the tools used by different women, from across cultures, to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories--coupled with the author's expertise--will support readers on their own journey to brand success. The book is written in a down-to-earth style, with light entertainment and real life anecdotes, providing insights into how to create, package and grow your personal brand. I Am My Brand is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today's male dominated business world.

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ISBN:
9781635579963
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Grouping Information

Grouped Work ID7e369796-49f7-e3ea-7447-c57006c29e09
Grouping Titlei am my brand how to build your brand without apology
Grouping Authorkubi springer
Grouping Categorybook
Grouping LanguageEnglish (eng)
Last Grouping Update2020-09-01 20:30:49PM
Last Indexed2020-09-25 23:33:22PM
Novelist Primary ISBNnone

Solr Details

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ils:.b26431828BookBooksEnglishBloomsbury Business, 2020.xvii, 282 pages : illustrations ; 25 cm
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subject_facetAdvertisting and women
Brand name products
Branding (Marketing)
title_displayI am my brand : how to build your brand without apology
title_fullI am my brand : how to build your brand without apology / Kubi Springer
title_shortI am my brand
title_subhow to build your brand without apology
topic_facetAdvertisting and women
Brand name products
Branding (Marketing)